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Brochures & Catalogs Page 3 of 7 |  |
Terry Togs Luxury Loungewear Catalog
The goal of this catalog is to introduce this fashion designer and her new line of luxury loungewear to a national audience of high-end exclusive hoteliers, spas, resorts, inns and retailers such as the Ritz Carlton, The Inn at Little Washington, and Saks Fifth Avenue. Because Terry Togs is a start-up business, the client had a very limited budget. We designed a set of square cards highlighting one fashion design per card so they can be mixed and matched as needed. The cards were printed only on one side to reduce the cost. We chose an uncoated, ribbed paper to create a natural and more casual look for this line of upscale loungewear. They are hand-tied with raffia ribbon for a personal presentation. Winner of the 2002 Silver Inkwell Award of Excellence and the 2002 APEX Award for Publication Excellence.
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